Emma Sage

Hey, I’m Emma.

The camera-shy editor and founder behind Sage Journal.

I come from a line of gardeners, always able to call my mum or nana to chat about what to plant where, figure out why a plant is turning up its toes, or to see if there’s a cutting going spare. I know not everyone is this lucky.

When we bought our first house 12+ years ago, I quickly realised what a struggle it was to find local garden inspiration and advice. I wanted relatable stories, aspirational projects, and connections with knowledgeable gardeners – both new and old.

So six years ago, I started Sage Journal. To share stories of hands-in-the-dirt, soil-on-the-clothes gardeners. People who are sometimes failing, often succeeding, and always asking questions.

My aim was to create Aotearoa’s most trusted gardening resource. Now, with a large local following, and growing engagement from Australia and beyond, we’ve not only become the home for gardeners, but for design lovers and nature-inspired creatives too.

And in spring 2025, we brought Sage Journal to print.

It is a publication where knowledge – especially the kind passed down through conversations in the garden – can be shared and preserved.

Sage Journal aims to continue these discussions with our ever-growing, like-minded community, and we want you to be part of them.

With love and dirty fingernails,
Emma Sage x

A garden made for movement
When architect Aaron Paterson and his wife Kate renovated their Auckland villa, reworking the garden was always in the plan. Together with landscape designer Xanthe White, they shaped an abundant, accessible space – designed with wheelchair movement in mind – that prioritises colour, flow and connection to the house.
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Enduring romance | Red Hill Cottage
How do you create a romantic cottage garden – with all the charm you would expect – while also facing the realities of hot summers and limited water? Landscape designer Ashley James shows us how careful planting can deliver beauty that stands up to the elements.
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December Gardening Guide | Summer Gardening
Your edible garden will be starting to overflow, with summer harvests readying. Watering will become essential for those with vegetable gardens, young plants, grass that you want to keep green and especially for your potted plants.
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How to get rid of rats and mice in the garden | Sage Journal x Goodnature
How to get rid of rats and mice in the garden
A comprehensive guide for gardeners when it comes to dealing with rats and mice in the garden (or inside!) — in partnership with Goodnature. Rodents are part of the not-so-glamorous side of gardening and tending to the land. They love your edible harvests and compost bins — and, particularly in autumn, they're looking for shelter and food to stash for the colder months ahead. 
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